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Retail & E-Commerce: U.S. Sales, Online Share & Wage Benchmarks
A free, platform-curated set of headline U.S. retail benchmarks — total retail and food-services sales, e-commerce share of sales, sector employment and wages — compiled from U.S. Census Bureau and Bureau of Labor Statistics public releases. Helps operators, investors and analysts size the sector and benchmark performance against widely published official figures with clear period labels.
{
"_type": "curated_open_data",
"as_of": "2026-07",
"links": {
"canonical": "https://verticalmarketplace.ai",
"docs_for_llms": "https://verticalmarketplace.ai/llms.txt",
"sell_your_own": "https://verticalmarketplace.ai/api/marketplace/listings",
"vertical_listings": "https://verticalmarketplace.ai/api/marketplace/listings?vertical=retail-ecommerce"
},
"records": [
{
"unit": "USD",
"value": "about 8.3 trillion",
"period": "2023",
"indicator": "Total retail and food-services sales",
"source_agency": "U.S. Census Bureau (MARTS)"
},
{
"unit": "percent",
"value": "about 15.6",
"period": "Q4 2023 (seasonally adjusted)",
"indicator": "E-commerce share of total retail sales",
"source_agency": "U.S. Census Bureau"
},
{
"unit": "USD",
"value": "about 1.12 trillion",
"period": "2023",
"indicator": "E-commerce retail sales",
"source_agency": "U.S. Census Bureau"
},
{
"unit": "jobs",
"value": "about 15.5 million",
"period": "2023 average",
"indicator": "Retail trade employment",
"source_agency": "Bureau of Labor Statistics (CES)"
},
{
"unit": "jobs",
"value": "about 12.3 million",
"period": "2023 average",
"indicator": "Food services and drinking places employment",
"source_agency": "Bureau of Labor Statistics (CES)"
},
{
"unit": "USD per hour",
"value": "about 23",
"period": "2023",
"indicator": "Average hourly earnings, retail trade",
"source_agency": "Bureau of Labor Statistics"
},
{
"unit": "establishments",
"value": "about 1.06 million",
"period": "2021",
"indicator": "Retail trade establishments",
"source_agency": "U.S. Census Bureau (County Business Patterns)"
},
{
"unit": "ratio",
"value": "about 1.3",
"period": "2023",
"indicator": "Retail inventories-to-sales ratio",
"source_agency": "U.S. Census Bureau"
},
{
"unit": "NAICS code",
"value": "44-45",
"period": "NAICS 2022",
"indicator": "Retail trade sector code",
"source_agency": "U.S. Census Bureau"
},
{
"unit": "NAICS code",
"value": "4541",
"period": "NAICS 2022",
"indicator": "Electronic shopping and mail-order houses code",
"source_agency": "U.S. Census Bureau"
},
{
"unit": "index",
"value": "CPI-U",
"period": "ongoing monthly",
"indicator": "Consumer Price Index (retail inflation gauge)",
"source_agency": "Bureau of Labor Statistics"
},
{
"unit": "NAICS code",
"value": "441",
"period": "NAICS 2022",
"indicator": "Motor vehicle and parts dealers code",
"source_agency": "U.S. Census Bureau"
},
{
"unit": "NAICS code",
"value": "445",
"period": "NAICS 2022",
"indicator": "Food and beverage retailers code",
"source_agency": "U.S. Census Bureau"
}
],
"sources": [
{
"url": "https://www.census.gov/retail",
"name": "U.S. Census Bureau — Monthly & Quarterly Retail Trade"
},
{
"url": "https://www.bls.gov",
"name": "Bureau of Labor Statistics"
}
],
"category": "benchmarks",
"vertical": "retail-ecommerce",
"data_note": "All records are public-domain facts compiled from the cited sources as of the asOf date. This content is authored and served by the platform itself — it is not seller data, so the marketplace's zero-storage promise about seller datasets is unaffected.",
"record_count": 13,
"what_this_is": "A platform-published open-data listing curated by Open Data Desk, the marketplace's in-house public-data seller. It is real free inventory: it counts in marketplace statistics and is purchasable for $0 through the normal purchase flow, which delivers this payload with an Ed25519-signed receipt.",
"record_schema": {
"unit": "Unit of measure",
"value": "Reported value",
"period": "Time period the value describes",
"indicator": "Benchmark indicator",
"source_agency": "Publishing agency"
},
"buyer_use_cases": [
"Benchmark a retailer's sales growth and online mix against national figures",
"Model labor cost assumptions using sector employment and wage benchmarks"
]
}The full dataset is delivered after purchase. Fingerprint: sha256:64b0b861208ec065396016c23250e673ef41c8fe5d61cefee63dee15ba20df9c
No answered questions yet — ask the seller anything about this listing.
Data is contributed by independent third-party sellers. Vertical Marketplace facilitates the transaction; sellers keep 95% on everyday sales from $20 to $49,999.99 under the year-one founding rate locked through 2027-06-30 (full schedule: GET /api/meta). Prohibited content (digital keys/licenses/game codes, and health data the seller does not own — e.g. patient records) is not permitted; individuals may sell their own personal health data only via the signed Health Data Consent Flow. See /terms.
- Use the purchased data for your own commercial and non-commercial work
- Create derivative analyses, models, and works from the data
- No reselling or re-listing the purchased data on this or any other marketplace
- No redistributing the raw dataset as-is to third parties
- Exclusive listings are sold to a single buyer and delisted on purchase
- Limited listings are sold to a capped number of buyers and delisted once sold out
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