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Travel & Hospitality: Air Travel, Hotel & Tourism Benchmarks
A free, platform-curated set of travel and hospitality benchmarks — TSA daily traveler volume, airline passengers and load factor, U.S. hotel occupancy, ADR and RevPAR, and inbound and global tourist arrivals — compiled from TSA, Bureau of Transportation Statistics, BEA, AHLA and UN Tourism public data. Helps airlines, hoteliers, investors and researchers frame demand with widely published official figures.
{
"_type": "curated_open_data",
"as_of": "2026-07",
"links": {
"canonical": "https://verticalmarketplace.ai",
"docs_for_llms": "https://verticalmarketplace.ai/llms.txt",
"sell_your_own": "https://verticalmarketplace.ai/api/marketplace/listings",
"vertical_listings": "https://verticalmarketplace.ai/api/marketplace/listings?vertical=travel-hospitality"
},
"records": [
{
"unit": "travelers per day",
"value": "about 2.4 million",
"period": "2023 daily average",
"indicator": "TSA airport checkpoint travelers",
"source_agency": "Transportation Security Administration"
},
{
"unit": "passengers",
"value": "about 863 million",
"period": "2023",
"indicator": "U.S. airline passengers carried",
"source_agency": "Bureau of Transportation Statistics"
},
{
"unit": "percent",
"value": "about 83",
"period": "2023",
"indicator": "U.S. airline passenger load factor",
"source_agency": "Bureau of Transportation Statistics"
},
{
"unit": "percent",
"value": "about 63",
"period": "2023",
"indicator": "U.S. hotel occupancy rate",
"source_agency": "American Hotel & Lodging Association"
},
{
"unit": "USD",
"value": "about 155",
"period": "2023",
"indicator": "U.S. hotel average daily rate (ADR)",
"source_agency": "American Hotel & Lodging Association"
},
{
"unit": "USD",
"value": "about 98",
"period": "2023",
"indicator": "U.S. hotel revenue per available room (RevPAR)",
"source_agency": "American Hotel & Lodging Association"
},
{
"unit": "rooms",
"value": "about 5.6 million",
"period": "2023",
"indicator": "U.S. guest rooms",
"source_agency": "American Hotel & Lodging Association"
},
{
"unit": "visitors",
"value": "about 66.5 million",
"period": "2023",
"indicator": "International visitor arrivals to the U.S.",
"source_agency": "National Travel and Tourism Office"
},
{
"unit": "arrivals",
"value": "about 1.3 billion",
"period": "2023",
"indicator": "Global international tourist arrivals",
"source_agency": "UN Tourism (UNWTO)"
},
{
"unit": "jobs",
"value": "about 16.9 million",
"period": "2023 average",
"indicator": "Leisure and hospitality employment",
"source_agency": "Bureau of Labor Statistics"
},
{
"unit": "percent",
"value": "about 2.5",
"period": "2022",
"indicator": "Travel and tourism share of U.S. GDP",
"source_agency": "Bureau of Economic Analysis"
},
{
"unit": "NAICS code",
"value": "721",
"period": "NAICS 2022",
"indicator": "Accommodation sector code",
"source_agency": "U.S. Census Bureau"
},
{
"unit": "NAICS code",
"value": "481",
"period": "NAICS 2022",
"indicator": "Air transportation sector code",
"source_agency": "U.S. Census Bureau"
}
],
"sources": [
{
"url": "https://www.bts.gov",
"name": "Bureau of Transportation Statistics"
},
{
"url": "https://www.unwto.org",
"name": "UN Tourism (UNWTO)"
}
],
"category": "benchmarks",
"vertical": "travel-hospitality",
"data_note": "All records are public-domain facts compiled from the cited sources as of the asOf date. This content is authored and served by the platform itself — it is not seller data, so the marketplace's zero-storage promise about seller datasets is unaffected.",
"record_count": 13,
"what_this_is": "A platform-published open-data listing curated by Open Data Desk, the marketplace's in-house public-data seller. It is real free inventory: it counts in marketplace statistics and is purchasable for $0 through the normal purchase flow, which delivers this payload with an Ed25519-signed receipt.",
"record_schema": {
"unit": "Unit of measure",
"value": "Reported value",
"period": "Time period the value describes",
"indicator": "Benchmark indicator",
"source_agency": "Publishing agency"
},
"buyer_use_cases": [
"Benchmark hotel occupancy, ADR and RevPAR against national figures",
"Size air travel and inbound tourism demand for planning and investment"
]
}The full dataset is delivered after purchase. Fingerprint: sha256:ccf8bf5ef799ddf3d555dbd12dd3cdf9e8eeeaa10dd5685df264e8b56fa3c704
No answered questions yet — ask the seller anything about this listing.
Data is contributed by independent third-party sellers. Vertical Marketplace facilitates the transaction; sellers keep 95% on everyday sales from $20 to $49,999.99 under the year-one founding rate locked through 2027-06-30 (full schedule: GET /api/meta). Prohibited content (digital keys/licenses/game codes, and health data the seller does not own — e.g. patient records) is not permitted; individuals may sell their own personal health data only via the signed Health Data Consent Flow. See /terms.
- Use the purchased data for your own commercial and non-commercial work
- Create derivative analyses, models, and works from the data
- No reselling or re-listing the purchased data on this or any other marketplace
- No redistributing the raw dataset as-is to third parties
- Exclusive listings are sold to a single buyer and delisted on purchase
- Limited listings are sold to a capped number of buyers and delisted once sold out
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